My name is Gavin Steele Casas, and for most of my life, the only numbers that mattered were on the scoreboard. As a Division I baseball player at Vanderbilt and the University of South Carolina, I lived in a world of intense competition, relentless preparation, and data-driven performance. Every at-bat, every defensive shift, every pitch was a calculated decision based on analyzing weaknesses and maximizing strengths. My entire focus was on a singular goal: getting to the next level.
"Then, life threw me a curveball."
A series of injuries forced me to hang up my cleats and confront a future outside of professional baseball. The discipline, resilience, and analytical mindset that had been forged on the diamond couldn't just disappear — they needed a new arena.
I found that arena in finance. I pursued and completed a Master of Science in Finance from the University of Miami's Herbert Business School, trading the playbook for textbooks on valuation, investment strategy, and financial modeling. My new goal became understanding the mechanics of business with the same intensity I had once reserved for understanding a pitcher's tendencies.
This path led me to a role as a Deal Analyst for the Cane Angel Network, the University of Miami's angel investing group. For the first time, I was on the other side of the table. Week after week, I watched passionate founders pitch their startups. They had brilliant products and infectious energy. But when the questions turned to the numbers, many of them faltered.
I saw a recurring gap: founders who could articulate their vision but couldn't articulate their financials. They couldn't answer the tough questions about their customer acquisition cost, their gross margins, or when they would actually break even. They had a great story, but they couldn't prove it was a great business. And I watched as investors, despite liking the product, passed on the investment.
"They had a great story, but they couldn't prove it was a great business."
— The gap I saw at the Cane Angel Network
I realized that what these founders needed wasn't just a spreadsheet — they needed a translator. They needed someone who could bridge the gap between their passion and the language of investors. They needed a financial model that wasn't just a collection of numbers, but a strategic tool — a backbone for their story.
My mission is to give CPG founders the financial clarity and confidence to walk into any investor meeting and answer any question thrown at them. I build the tools that prove the business is as compelling as the brand.
Because in the end, whether you're in the batter's box or the boardroom, success comes down to one thing: being prepared.
Let's start with a conversation about your business.